From Facebook and Twitter to Youtube and Tik Tok, social media has a wide variety of inexpensive ways to connect with potential customers. That being said, each social media platform your restaurant decides to use the content and target audience you advertise to may change. If you own a restaurant, bar, or another establishment there are a few considerations to make about your social media marketing strategy. For example, make sure to consider who your target market is. The more you know about your customer base, the better you can try to engage with potential prospects over social media. Make sure to check out the resource below for more tips on choosing a social media platform to advertise for your establishment.
Infographic created by Clover Network, a restaurant pos system provider