The Rise of Veganism

Recap:

Veganism has grown to 2.5% of the U.S. Population, up from 1% in 2009 the number of Vegans has more than doubled in 3 years. While Veganism is on the rise, the percentage of meat consumed by Americans is definitely falling for mainly health concerns as well as animal rights.

The reality is that the consumption of beef has been declining for the past 20 years. Chicken has dropped sharply in the past five years, pork has shown a slow, steady downturn over the past five years. Americans still consume 1/6 of the total meat consumed worldwide. Even though americans are less than 1/20th of the total population. The average american eats about 1/2 a pound of meat per day and Americans consumed 12.2% less meat in 2012 than in 2007.

Americans Vegans in 2013

  • 1 million, 79% female
  • 21% male

Vegetarians in 2013

  • 7.3 million.
  • 59% female, 41% male

What does the vegan say?

  • 42.01% became vegan after seeing a film, education video or movie
  • 45% transitioned to a vegan diet gradually
  • 52% had been vegan less than 10 years
  • 35% have a non-vegan spouse or domestic partner
  • 69% became vegan on behalf of animals
  • 45% describe themselves as spiritual but not religious
  • 61% are politically liberal
  • 38% do not have and do not want children

Celebrity Vegans

Celebrity Vegans

Vegan Films

Vegan Films

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